SEO & Metadata in HTML

Importance of SEO in HTML SEO (Search Engine Optimization) helps web pages rank higher in search engines. Meta Tags for SEO Meta tags provide metadata about a webpage. Essential Meta Tags Open Graph & Social Media Meta Tags Enhance sharing on social media platforms. URL Structure & Best Practices Structured Data with Schema Markup Improve […]

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  • Post category: HTML
  • Reading time: 23 mins read
  • Post last modified: April 3, 2025

Importance of SEO in HTML

SEO (Search Engine Optimization) helps web pages rank higher in search engines.

Meta Tags for SEO

Meta tags provide metadata about a webpage.

<head>
    <meta name="description" content="Learn HTML SEO best practices">
    <meta name="keywords" content="HTML, SEO, metadata">
    <meta name="author" content="Your Name">
</head>
HTML

Essential Meta Tags

  • description: Provides a brief summary.
  • keywords: Specifies relevant keywords.
  • author: Defines the page’s author.

Open Graph & Social Media Meta Tags

Enhance sharing on social media platforms.

<meta property="og:title" content="SEO Best Practices">
<meta property="og:description" content="Learn about HTML metadata.">
<meta property="og:image" content="image.jpg">
<meta property="og:url" content="https://example.com">
HTML

URL Structure & Best Practices

  • Use descriptive URLs (e.g., /html-seo-tips instead of /page1).
  • Avoid special characters in URLs.

Structured Data with Schema Markup

Improve SEO using structured data.

<script type="application/ld+json">
{
    "@context": "https://schema.org",
    "@type": "Article",
    "headline": "SEO in HTML",
    "author": "Your Name",
    "datePublished": "2025-04-03"
}
</script>
HTML

Optimizing metadata boosts visibility. Next, we’ll cover accessibility basics.

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